Over 200 guests attended Macy’s ‘Go Red Total Makeover‘ event on February 7, 2015 at Woodfield Mall. The event is part of a series this month that Macy’s is hosting to benefit the American Heart Association and their Go Red For Women Campaign.
Guests were able to visit stations throughout the store, meet experts and get educated on making smart choices for heart health including physical activity and nutrition, which included:
Eat Smart, where guests could sample heart-healthy recipes from the American Heart Association’s latest Go Fresh cookbook and learn more about how to eat right. Mini chicken tacos were served, as well as Tomato, Mushroom and Arugula soups.
Free health screenings for blood pressure and cholesterol were offered at the Be Healthy station. There was also information for the Health eHeart Study on how to enroll as a participant in the 10 year study.
The Macy’s cosmetics team offered free make-up consultations and tips on how to look your best at Be Beautiful.
And finally, there was the Be Active station where Ideology’s new selection of fashionable active wear was on display featuring The 2015 Go Red Capsule collection (10% of the proceeds benefit Go Red For Women).
Attendees could also purchase an exclusive Macy’s Red Dress Pin, which enabled them to receive up to 20% off their purchase. More than 800 Red Dress Pins were sold at Macy’s Woodfield on the day of the event. Now through February 16th, 100% of Red Dress Pin sales at ALL Macy’s locations will go toward the American Heart Association’s Go Red For Women Campaign.