The holidays are filled with many opportunities to help those in need, and one company, Sackcloth & Ashes, not only helps those in need during the holidays, but they help those in need year-round!
Sackcloth & Ashes, founded by Bob Dalton, is a company that makes and sells high-quality blankets in the United States.
Every time a blanket is purchased, the exact same blanket is donated to your local homeless shelter!
Dalton’s vision became a reality after seeing first-hand his mother, the recipient of two college degrees, who raised her 2 kids (including Dalton), who had been a restaurant manager, and a homeowner, become homeless due to unfortunate circumstances the summer of 2013.
It was during this time that he realized “not all choose to become homeless – that some just need a second chance”, and thus, Sackcloth & Ashes was born.
He began calling homeless shelters, surveying what they needed the most, and the answer he heard time and time again was ‘blankets’, which is why he decided to create the blanket company. Providing blankets to people in shelters is a real need, and homeless shelters across America are always in need of blankets.
The name, Sackcloth & Ashes, derived because in ancient jewish culture, sackcloth and ashes were used as a symbol of mourning and repentance. Every time you wrap yourself in a Sackcloth & Ashes blanket, it symbolizes mourning over the homeless population and repentance by contributing to a homeless shelter in your area.
Click here to find out where you can purchase your Sackcloth & Ashes blanket!