Doc Popcorn, innovator of fresh-popped kettle-cooked popcorn, is going pink this October to raise awareness for breast cancer, a disease that affects one in eight American women.
“We are proud to continue our partnership with the National Breast Cancer Foundation to raise awareness in support of breast cancer prevention as the hunt for a cure continues.”
The snack leader has developed a new limited-edition flavor in honor of National Breast Cancer Awareness Month dubbed Sweet Pink, a delicious kettle-cooked popcorn with a cherry-flavored pink glaze. The new specialty flavor, which will be released during the chain’s annual Popping for Pink fundraising campaign for the National Breast Cancer Foundation, Inc. (NBCF), will be available for purchase online at www.docpopcorn.com and in participating Doc Popcorn locations nationwide.
“A pervasive and devastating disease, breast cancer affects so many people’s lives around the world. As a franchise family, we want to make a helpful impact in any way we can and in the best way we know how,” says Renée Israel, co-founder and Mama Pop of Doc Popcorn. “We are proud to continue our partnership with the National Breast Cancer Foundation to raise awareness in support of breast cancer prevention as the hunt for a cure continues.”
Throughout the month of October, Doc Popcorn guests at participating locations who donate $1 to NBCF will receive a $1 off coupon to use on their next visit. In addition, Doc Popcorn will donate 10 percent of proceeds from online sales during the month of October to NBCF. Along with Sweet Pink, Doc Popcorn offers a variety of gourmet flavors from which to choose such as Better Butter,Sweet Butter, Caramel Bliss, Hoppin’ Jalapeño and Cheesy Cheddar.
“We are grateful to Doc Popcorn for their continued support of our mission to help women now and inspire hope to those affected by breast cancer,” says Janelle Hail, founder and CEO of NBCF. “The funds they raise will allow us to provide early detection services to women in need in all 50 states.”
About the National Breast Cancer Foundation, Inc.
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to save lives through early detection and to provide mammograms for those in need. A recipient of Charity Navigator’s highest 4-star rating for ten years, NBCF provides women help for today and hope for tomorrow through its National Mammography Program, Beyond The Shock®, Early Detection Plan, My NBCF online support community, and breast cancer research programs. For more information, please visit www.nbcf.org.