For the last twenty years, Cigna has supported the March of Dimes as it works to ensure that all babies have a healthy start to life. As the company celebrates this important milestone by ringing The Closing Bell at the New York Stock Exchange, the company ushers in it’s new motto — 10 Fingers, 10 Toes and 20 Years. Throughout it’s amazing partnership, Cigna has raised over $28.5 million to support the work that aims to give more moms healthy, full-term pregnancies and increase the likelihood for more healthy babies worldwide. Joining the cause is supermodel, mother of four and celebrity volunteer, Niki Taylor. She is an active supporter of this year’s March for Babies, the March of Dimes signature annual fundraising event.
At The Closing Bell ceremony, Lisa Bacus, President of the Cigna Foundation and Cigna’s Chief Global Marketing Officer noted that “For two decades, Cigna and its employees nationwide have taken the March of Dimes’ mission to heart and joined together to help prevent premature births.” She continued on to say that “we take great pride in supporting March of Dimes research, service and education to help every woman have a healthy pregnancy and to give every baby a healthy start in life.”
March for Babies will take place in nearly 700 communities in all 50 states, the District of Columbia, and Puerto Rico the last weekend in April. March for Babies has been held annually since 1970 and has raised a combined total of more than $2.3 billion. The goal for this year’s event is to raise $106 million to support the research, education, and community service programs that help mothers and babies nationwide. This year’s March for Babies will involve more than 20,000 companies and 7 million people, including celebrities, sports stars, community leaders and families of babies born prematurely who are involved as volunteers, sponsors and participants.
As a celebrity volunteer, Niki is proud to lend her voice in support of stronger, healthier babies. For the third consecutive year she will march for babies in her home state of Florida in the Broward March for Babies walk.“I’m so proud to be a March of Dimes mom,” says Taylor, March of Dimes Celebrity volunteer. “I’m lucky because I have four healthy children, but that’s because of the amazing work the March of Dimes has done to improve mom and baby health. As a family we are very excited to be participating in March for Babies, and I urged everyone to sign up now.”
To learn more about March for Babies and to join a walk in your area, visit here.