Since 2003, The Red Dress Collection has kicked off Mercedes-Benz Fashion Week with celebrities sizzling down the runway, sporting jaw-dropping designer red dresses. More than 900 fashion-forward, health-minded attendees turned out in red to support the cause.
“It’s an exciting night for the leaders in the fight against heart disease and icons of fashion to come together,” said Martine Reardon, Chief Marketing Officer of Macy’s. “With the star power of both celebrities and designers, including the young designers of the Fashion Incubators housed at Macy’s across the country, this was an evening that gave credence to the true power of red and its ability to unite so many in the movement for women’s heart health.”
The show opened with remarks from Nancy Brown, CEO of the American Heart Association, and Macy’s Fashion Incubator and CMO, Martine Reardon. Star Jones, who in addition to being an attorney, author, and TV personality is also an American Heart Association National Volunteer, and in her opening remarks she urged us all to not do as she did and figure out too late in life that “…health is my greatest asset”.
The music screamed: this is an event for fun and fierce women, and tunes like Who Run the World by Beyoncé, and Reputation by Joan Jett, who actually walked in the show, played as the wide array of influential celebrity models made the runway theirs. Of the many designers who showcased dazzling red dresses and ensembles at last nights show, Zac Posen, Pamela Roland, Badgley Mischka, Nicole Miller, Carolina Herrera, Donna Karen, Dennis Basso, BCBG,and Carmen Marc Valvo, all had or will be having their own individual shows this week. We hope you will go online and check out Go Red For Women and The Heart Truth and consider getting involved in your community. Here’s a peek at some of the fabulous celebs and dresses from the show.