In observance of National Childhood Cancer Awareness Month, Paisano’s Pizza and Washington Redskins wide receiver Pierre Garçon have teamed up to assist the family of 8-year old cancer victim Tara Sankner of Fairfax, Va. The ‘Let’s Take Care of Tara’ campaign runs from now through September 30 at the 22 participating Paisano’s locations in the Northern Virginia and Maryland area.
Every Tuesday in September, callers mentioning the campaign will have 10 percent of their order donated directly to Tara’s family to assist with treatment and growing medical expenses as Tara battles an inoperable form of brain cancer identified as astrocytoma. Each year approximately 12,400 children are diagnosed with cancer in the United States according to the National Cancer Institute, with brain cancer, tumors of the central nervous system and leukemia’s making up more than half of the new pediatric cancer cases. Childhood cancer is the number one disease killer of children 14 and under and kills more children per year than cystic fibrosis, muscular dystrophy, asthma and AIDS combined. Yet the budget of the National Cancer Institute allocates only 3% of its funds to pediatric cancer research.
After learning about Tara Sankner’s condition, Paisano’s Pizza and Mr. Garçon joined forces to lend their support and influence to garner community support for Tara and her family. Giving back to the community has always been a core value of Paisano’s. Founder and owner, Fouad Qreitem, recipient of the Community Champion award in 2011 said, “I have an 8-year-old daughter and cannot imagine my family being faced with this situation. I want to help to raise awareness and to ease some of the financial burdens for Tara”.
In addition to lending his support to the “Let’s Take Care of Tara” campaign, Mr. Garçon has pledged a $2,500 for every touchdown he scores during the Washington Redskins vs. the Philadelphia Eagles season opener on Monday Night Football on September 9, 2013. In addition, he is encouraging his friends, family and supporters to take action by donating to foundations focused on raising money and awareness of childhood cancer causes and research into new cures. Viewers are encouraged to show your support and solidarity for Tara and her family by using #TD4Tara during Monday night’s game broadcast.
Mr. Garçon’s commitment to community service and civic involvement is a passion. His recent donation of $50,000 worth of new football uniforms to three DC-area schools demonstrates his dedication to use his influence, both on and off the field, to positively affect lives in his community and be an example of practical altruism.
“The platform I was granted when I entered the National Football League has provided me with the opportunity to positively impact so many people, and to encourage others to do the same,” Garçon said. “Partnering with Paisano’s Pizza to provide financial relief to Tara’s family as they go through this is the least I can do.”