Miss A Columnist

Meera Rajagopalan is the Austin Editor for Miss A. A proud Longhorn, Meera earned her journalism degree from UT. Some of her hobbies include event planning, writing and baking. She loves trying new recipes and experimenting with food. Her latest creation was Pistachio Fudge. A tech nerd at heart, Meera loves cool iPhone apps and geeking out with friends about social media trends. Aside from the tech stuff, Meera also enjoys discovering new fonts. There’s something about finding the perfect font to help enhance titles. Besides her hobbies, Meera loves free stuff. So far besides tons of samples, she’s won concert tickets, movie passes (compliments of Do512) and a cooking class.

Recap: I Live Here, I Give Here’s Amplify Austin

When a city sets its mind to do something, anything is possible. Earlier this week, Austin proved this by surpassing its goal to raise $1 million in 24-hours. Surpassing is an understatement, though. Amplify Austin raised more than $2.7 million for more than 300 Austin non-profits.

(Photo Credit: Kids in a New Groove)

(Photo Credit: Kids in a New Groove)

Two hours into the event, and Austin had already raised $221,517. It reached $1 million at about 9:10 a.m. Tuesday morning, only 14 hours after kicking off. The figures don’t stop there. Donations came from far and wide, 13 countries, 48 states and Puerto Rico!

Leading up to the event, Miss A-Austin featured three non-profits “competing” in the event. The non-profits, Austin Clubhouse, Kids in a New Groove and The Missy Project, all rallied support from the community and supporters to help secure donations. All of the three non-profits were able to raise donations and awareness for their causes, getting exposure.

During the 24-hours, Austinites obsessively refreshed the Amplify Austin web site, looking to see how the organizations were measuring up against each other. Of the three non-profits Miss A featured, The Missy Project stood out. It raised more than $20,000 through the event. On Monday night, it held its own on the leader board, right behind Hospice Austin and the Samaritan Center. The small non-profit spent weeks reaching out to its supporters, friends and family, encouraging them to donate during the event.

(Photo Credit: The Missy Project)

(Photo Credit: The Missy Project)

While all the non-profits were winners during the 24-hour day of giving, four non-profits received additional “Drum Solo” grants. Hospice Austin, AIDS Services of Austin, Austin Pets Alive! and Leadership Austin all received an extra $5,000 for being either the non-profit that raised the most dollars on Monday night, the non-profit with the most total dollars during the event, the one with the most donations from unique Amplify Austin donors during the event, or the nonprofit with the most qualified individual fundraisers.

Amplify Austin was a huge success for the Austin community. The team at I Live Here, I Give Here plan to make this day of giving an annual event.

It’s not too late to donate to the causes. Visit a local Austin non-profit’s web site to find out how you can give back.

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