September 17th, 2012 
For the fourth year in a row, Dr. Paul G. Ruff IV, director of Ruff Plastic Surgery & RPS MedSpa,will be running a month-long promotion during Breast Cancer Awareness Month this October.
(Photo Credit: weftc.org)
Dr. Ruff is donating 100% of the proceeds from BOTOX and JUVÉDERM injections performed at Ruff Plastic Surgery & RPS MedSpa to Wrinkle Erase for the Cause, a 501(c) 3 non-profit organization benefiting breast cancer reconstruction awareness, education and research.
The launch party to the month-long event will be held on September 19 at Ruff Plastic Surgery & RPS MedSpa. Dr. Ruff will be performing limited injections from 4-5 p.m. A reception, supported by Allergan, maker of BOTOX and JUVÉDERM, will follow immediately from 5 – 7:30 p.m.
“Only a small percentage of breast cancer patients are aware of their post breast cancer treatment options and procedures,” said Dr. Ruff, who has performed numerous breast reconstruction surgeries for breast cancer patients.
“The concept of Wrinkle Erase for the Cause occurred to me when I injected a patient with BOTOX immediately following a breast reconstruction surgery. I thought to myself, wouldn’t patients getting an aesthetic treatment enjoy it even more knowing the money is going towards something that will empower women who have suffered with breast cancer?” said Dr. Ruff.
Wrinkle Erase for the Cause has raised over $100,000 in the last three years. This year’s goal is $50,000.
WHEN: September 19, 4:00-7:30 p.m. and entire month of October
WHERE:
Ruff Plastic Surgery & RPS MedSpa
2440 M St. NW, Suite 200
Washington, DC 20037
Ph. 202-785-4187
INFORMATION: Contact Erika Paola Gutierrez at erika@epgPR.com or Howard J. Lee at howard@epgPR.com.
This is a great promotion. There are many past breast cancer victims who would love the opportunity to go through this procedure. Creating awareness will hopefully make many aware of this procedure and give them continued hope.