July 19th, 2012 
July represents more than shorts, flip flops and Maxi dresses; it also signifies National HIV Awareness Month (NHAM).
One of the poster campaigns created in partnership with Kenneth Cole. (Photo Credit: nationalhivawarenessmonth.org)
This year the organization has partnered up with world renowned designer Kenneth Cole to create its first ever poster campaign. The dynamic duo’s goal is to create broad-scale public awareness of HIV/AIDS, end HIV stigma and discrimination and engage new people in the fight against the disease in America. The Kenneth Cole Foundation stated, “As part of each partnership, we create products and hosts events in support of their important causes.” This particular event will unveil five unique poster campaigns on both NHAM’s and Kenneth Cole’sFacebook pages to promote awareness.
Kenneth Cole's Equali-Tee Shirt (Photo Credit: KennethCole.com)
Kenneth Cole has always been a huge advocate for HIV Awareness. Selling exclusive products that can be purchased at stores or online, 100% of their net profits are donated to The Kenneth Cole Foundation. These fashionable items include the Give Back Tote, Equali-Tee Shirt, Awareness Drawstring Bag and more.
To learn more on how you can get involved like Kenneth Cole has, Pledge to End HIV in America.
[...] In total, thirty traditional media outlets and blogs wrote original stories about or mentioned NHAM in their recent coverage of HIV/AIDS. And, NHAM received more than 1,000 online mentions in July, on nearly 300 blogs, including the Huffington Post, Care2.com, GlobalHealthHub and Ask Miss A. [...]