Did you know that this is the second Fashion Night Out (FNO) in Los Angeles this coming Thursday, September 8?
Fashion’s Night Out is a global initiative that was created in 2009 to celebrate fashion, restore consumer confidence, and boost the industry’s economy during the recession. On September 8, 2011, in response to overwhelming demand, Fashion’s Night Out will return to New York City, West Hollywood and over 100 other cities nationwide to highlight fashion and support retail with exciting events that include designer appearances, celebrity guests, fashion shows and musical performances. In the US, the program is a collaboration between American Vogue, the Council of Fashion Designers of America, NYC & Company, and the City of New York.
Everywhere in LA LA Land you will find fashion fun, from fashion shows, to free giveaways, to free manicures and drinks, and more. Which part of the the city will you visit? Here are some of the highlights that you may wish to attend:
Santa Monica: Main Street
Many stores, restaurants, and beauty outlets will be celebrating Thursday from 6 p.m. to 11 p.m.
Please see the following street map for Main Street activities:

Goods from Agabhumi (Photo Credit: www.mydestination.com)
Agabhumi: 2665 Main Street, Santa Monica
Agabhumi, the best of Bali in jewelry, sandals, clothing, handbags, and more is located at 2665 Main Street. They will kick off at 6 p.m. with red carpet, local fare, cocktails, DJ on the patio, giveaways, discounts, and special runway show.
Santa Monica – Justin Timberlake at Nordstrom at 395 Santa Monica Place (new outdoor mall):
NOTE: This event takes place September 10 from 6-10 p.m.
The hot musician/dance/actor will be hosting a VIP in-store shopping event to launch his new eyewear and footwear collections for his William Rast line. Not only can you drool at JT, but you can drink some Tequila cocktails, listen to the DJ, and win raffle prizes and take home free gifts.
Brentwood Country Mart: 225 26th Street, LA
Nibbles, mingling and special events in stores 6 p.m.
Bill Cunningham New York Film and Malia Mills Documentary Short 7:30 p.m.
West Hollywood:
After shopping and party-hopping at 3.1 Phillip Lim, Balenciaga, Alberta Ferretti and Christian Louboutin, you may want to head over to the after party at the Mondrian Hotel @ SkyBar at 10 PM where you can tell the doorman that you are attending the FNO party, and you will be given two vouchers for complimentary champagne plus fruit tarts provided by Fruute. Special guests will included photographer/director Patrick Hoelck, presenting his new T-shirt collaboration with Dirtee Hollywood.
Andaz West Hollywood: 8401 West Sunset Blvd, 6-10 p.m.
London fashion designer Julia Clancey will host a pop-up shop of her Little Miss Clancey Collection. Drink a few free “Miss Clancey” cocktails while bopping to the tunes of DJ Julian Nolan and enter the raffle to win a chef’s table dinner for six guests at the hotel’s RH restaurant, a complimentary suite at the Andaz, and a dress from the Little Miss Clancey line.
Fred Segal: 8118 Melrose Ave, LA, 6- 10 p.m.
The Dandy Warhols will be playing a live set during you shopping madness. Of course LA designers, photographers, and artists will abound. Drinks, photo booths, and a cupcake from Magnolia Bakery are sure to make you happy. The owner and president of Oliver Peoples, Larry Leight will be unveiling vintage 80′s specs. Levi’s will launch LVC (Levi’s Vintage Clothing). What is not to love?
Beverly Hills:
See Rodeo Drive from sixty feet in the air on a complimentary Ferris Wheel ride with proof of purchase from participating retailers in the 90210. Who knew the three block stretch accounts for about $360 million in sales annually and about $1 million in sales per day. Sounds like the streets will have a carnival atmosphere this year with a European-chic twist. There will be 95 in-store events, numerous cocktails parties, celebrity appearances, fifteen gourmet trucks, extended hours, and the chance to pop yourself in to the new LA Cirque du Soleil show “Iris” through a custom Flipbook experience. Flame throwers and stilt walkers will be walking around too. Wowza!
Gapkids: 107 S. Robertson Blvd, Beverly Hills
Enjoy beer and wine while you shop, 25% off purchases for your little one’s back to school wardrobe. Check out the new 1969 Kids line and sign up to win five pairs of tickets to see the Jonas Brothers in concert on September 19 in Irvine.
Beverly Center: 8500 Beverly Blvd., LA, 5-10 p.m.
Shop from one place to the next enjoying free cocktails, numerous fashion shows, sales and promotions, and many celeb sightings. Will.i.am of the Black Eyed Peas and Vogue West Coast editor Lisa Love will be hosting the shopping night event.







